Why was it worth one company spending $350,000 to shave a second off an interaction? Should you do the same?
Tag: Computer
The number of games consoles manufactured in Brazil grew 92% in 2013, according to data from the Superintendence of the Manaus Free Economic Zone (Suframa). In 2012, 713 thousand units of consoles, a number that increased from 1.37 million last year were manufactured […]
This talk will provide an overview of the Meyers-Briggs, highlight research and thought leadership relating personality types to technology usage, examine controversies and limitations of the Meyers-Briggs Type Inventory (MBTI) and share ways to use personality types to support and communicate design, including a brief case study […]
Bill Buxton in this old — but still very relevant — talk advocates the need for global businesses to explore how design and design thinking can provide them with high-level, strategic value and competitive advantage […]
Attendees will learn why and how this methodology can be harnessed in design strategy decisions. The Kano methodology was initially adopted by operations researchers, who added statistical rigor to the question pair results analysis. Product managers have leveraged aspects of the Kano approach in Quality Function Deployment (QFD). More recently, this methodology has been used by Agile teams and in market research […]
Women are playing more video games and now represent 41% of gamers in Brazil, according to a survey released recently by the Center of Studies in Business and Digital Marketing at the School of Advertising and Marketing (ESPM) […]
According to one of those responsible for research, Renato Meirelles, president of Data Popular, a research institute that has existed for 12 years focused in classes C and D, 94% of residents of Brazilian slums say they are happy, nearly the same level of Brazilians in general, which is 95% […]
Brazil has overtaken China in 2012 and became the seventh largest domestic market in the world in the sale of software and services for information technology, according to a survey released recently by the Brazilian Association of Software Companies (ABES) […]
The border between our physical world and the digital information surrounding us has been getting thinner and thinner. Designer and engineer Jinha Lee wants to dissolve it altogether. As he demonstrates in this short, gasp-inducing talk, his ideas include a pen that penetrates into a screen to draw 3D models and SpaceTop, a computer desktop prototype that lets you reach through the screen to manipulate digital objects […]
John Maeda, President of the Rhode Island School of Design, delivers a funny and charming talk that spans a lifetime of work in art, design and technology, concluding with a picture of creative leadership in the future. Watch for demos of Maeda’s earliest work — and even a computer made of people […]