Category: Consumer Behavior

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Culture in Germany: No shortage of orchestras

Living in Germany: 10 myths about culture 

Culture is one of the driving engines for German soft power. The federal and state governments invest more than 10 billion euros annually in cultural endeavors like youth theaters, music schools, chamber orchestras, renovations of historical buildings or museum expansions. That adds up to 123 euros per citizen – the cost of a mid-sized Ikea bookshelf […]

Hiking in the Ahrtal (DW/Chase Winter)

Living in Germany: hiking as a national pastime

Hiking, or Wandern in German, is the most popular outdoor activity in the country, with 68 percent of Germans every year hitting an extensive 200,000-kilometer (125,000-mile) trail network. In all, Germans hike 370 million times per year, spend €7.8 billion ($9.3 billion) every year for hiking trips (plus another €3.7 billion on gear), and 58 percent of that on gastronomy […]