Living in Germany: fascination with saving money
Germans not only have been saving more than their UK counterparts, but the deep rooted national habit has more implications than those numbers would reveal […]
Category: Consumer Behavior
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Living in Germany: 10 myths about culture
Culture is one of the driving engines for German soft power. The federal and state governments invest more than 10 billion euros annually in cultural endeavors like youth theaters, music schools, chamber orchestras, renovations of historical buildings or museum expansions. That adds up to 123 euros per citizen – the cost of a mid-sized Ikea bookshelf […]
Living in Germany: Currywurst still favourite food
Germans love a good sausage, particularly if it’s covered in a reddish sauce and served with crinkly chips, known as Currywurst.
Living in Germany: hiking as a national pastime
Hiking, or Wandern in German, is the most popular outdoor activity in the country, with 68 percent of Germans every year hitting an extensive 200,000-kilometer (125,000-mile) trail network. In all, Germans hike 370 million times per year, spend €7.8 billion ($9.3 billion) every year for hiking trips (plus another €3.7 billion on gear), and 58 percent of that on gastronomy […]
Internet in Brazil: access through TV is already higher than for Tablets
The survey found an increase in the number of households with Internet access, which increased from 63.6% in 2016 to 70.5% in 2017. Television was used for network connections in 10.6% of households.
Economy in Brazil: Four in ten Brazilians default their loan payments
According to SPC Brazil and CNDL, there are 55.3 million Brazilians in debt. In April/2015, the number of borrowers rose by 3.77%, added retailers.
Mobile Devices in Brazil: Smartphones are now three out of four phones
In the first five months of 2014, 28.2 million mobile phones were sold, an increase of 8% over the same period of 2013 — according to the data collected by IDC and analyzed by Abinee […]
Economy in Brazil: Most consumers believe the economy will get worse after the World Cup
For 52%, the perception is that the Brazilian economy will get worse, according to research from Boa Vista SCPC, released recently […]
Mobile Devices in Brazil: customers are more willing to switch mobile provider
Nokia survey mapped consumption behaviors in 11 countries. ‘Habits of Brazilian customers are becoming similar to the European and American customers’, says executive […]
Mobile Devices in Brazil: Brics sell 44% of smartphones in the world
123.4 million smartphones were sold in the first quarter of 2013 in countries that make up the BRIC group (Brazil, Russia , India and China), according to a report by consultancy Canalys […]
