About / Philosophy


Learn how I’ve blended the different lenses of information design with the different variables of user experience into a Design Philosophy:


Information Design

From my information design background, I always approach design challenges by looking at the system the challenge is contained through different lenses:

  • Social/Cultural
  • Political/Economical
  • Organizational
  • Technical


User Experience

From my user experience design background, I always try create user experiences by looking at the different variables of the design challenge itself:

  • People
  • Tools
  • Process
  • Artifacts


Lenses & Variables

Combining these two perspectives, let’s look at an example of analysis I’ve done at the distributed nature of global teams at Autodesk, using both Lenses and Variables:

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