Learn how Jobs to be Done (JTBD) work as an “exchange” currency between designers, business stakeholders and technology people.
Tag: Kano Methodology
This post will discuss how prioritization can facilitate good decisions by helping us focus on what is essential, steering us closer to our vision and goals.
In this talk about designing for speed, designer Mustafa Kurtuldu shares research on how to to increase perceived performance, and gives UX examples and technical tricks to improve the speed of your site.
In this talk, Jared covers how to prune features to avoid experience rot, use pleasure, flow, and meaning to create delightful UX, and help
Innovate with baby steps to the aspirational experience[…]
Attendees will learn why and how this methodology can be harnessed in design strategy decisions. The Kano methodology was initially adopted by operations researchers, who added statistical rigor to the question pair results analysis. Product managers have leveraged aspects of the Kano approach in Quality Function Deployment (QFD). More recently, this methodology has been used by Agile teams and in market research […]