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Design Readings

Listen to Stuart Curran’ “Stories to Stories” talk

This talk is aimed at anyone who is looking for practical ways to bridge the gaps between traditional research and agile practices by focussing on activities that hold common value for both […]

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Consumer Behavior Information Technology Trend Watching

Internet in Brazil: E-commerce grows 28% in 2013

According to Nielsen data Ibope, the set of classified sites and auction, which includes services such OLX, Bom Negócio and — the most popular of them in Brazil — Mercado Livre, reached an audience of 19 million unique users in February 2014. This represents 59% of the total audience of the category of e-commerce in Brazil […]

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Consumer Behavior Economics Trend Watching

Advertising in Brazil: Domestic Market revenue reaches U.S. $ 20 billion and grows 6.81% in 2013

The revenue of the advertising market in Brazil rose 6.81% last year and reached R$ 47.9 billion (over 20 billion US dollars), according to the Inter-Media Project, report media investment coordinated by Grupo Meio & Mensagem in partnership with PricewaterhouseCoopers […]

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Consumer Behavior Trend Watching

Consumer Behavior in Brazil: Coffee consumption falls for the 1st time in 10 years

Coffee consumption in Brazil fell 1.23% in 2013, totaling 20.08 million bags of 60 kg compared to 20.33 million bags in 2012, according to a report released recently by the Brazilian Association Coffee Industry (ABIC) […]

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Consumer Behavior Trend Watching

Gaming in Brazil: Women represent 41% of gamers, says survey

Women are playing more video games and now represent 41% of gamers in Brazil, according to a survey released recently by the Center of Studies in Business and Digital Marketing at the School of Advertising and Marketing (ESPM) […]

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Design Innovation Inspiration

Watch Rory Sutherland’ “Sweat the small stuff” talk at TED

It may seem that big problems require big solutions, but ad man Rory Sutherland says many flashy, expensive fixes are just obscuring better, simpler answers. To illustrate, he uses behavioral economics and hilarious examples. From unlikely beginnings as a classics teacher to his current job as Vice Chairman of Ogilvy Group, Rory Sutherland has created his own brand of the […]

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Consumer Behavior Design Innovation

Watch Morgan Spurlock’s “The greatest TED Talk ever sold” talk at TED

Morgan Spurlock makes documentary film and TV that is personal, political — and, above all, deeply empathetic […]

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Design Information Technology Innovation Software Trend Watching

Gary Flake demos Pivot and asks “is it a turning point for web exploration?” talk at TED

Gary Flake demos Pivot, a new way to browse and arrange massive amounts of images and data online. Built on breakthrough Seadragon technology, it enables spectacular zooms in and out of web databases, and the discovery of patterns and links invisible in standard web browsing […]

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Design Economics Information Technology Innovation Software

Information Technology in Brazil: Success in creating games puts market in evidence

The dream of many young people to develop video games in Brazil may be a little easier to accomplish. Young developers have produced work that could put the country in evidence in the area, allowing heat in a national market for game creation and the possibility of growth in coming years […]

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Consumer Behavior Economics Trend Watching

Watch John Gerzema’s “The post-crisis consumer” talk at TED

John Gerzema says there’s an upside to the recent financial crisis — the opportunity for positive change. Speaking at TEDxKC, he identifies four major cultural shifts driving new consumer behavior and shows how businesses are evolving to connect with thoughtful spending […]