Tagged: America

Paula Scher on Design 0

Paula Scher on Design

Paula Scher was the 2013 Cooper-Hewitt National Design Award winner for Communication Design. Hear her speak about her first encounter with graphic design, her inspirations, and the unexpected longevity of her images […]

Angel Anderson's "Why We Share: Communicating Social Engagement" 0

Listen to Angel Anderson’s “Why We Share: Communicating Social Engagement” talk at IA Summit 2013

Getting people to share can help you spread a particular message, create a community around a topic, and even drive conversion, but first you have to help clients understand the importance of share-worthy content and design a situation that truly encourages sharing. This session examines the main psychological motivations that drive people to share and provides guidelines for creating inspired sharing frameworks […]

Steve Baty's "A Model of Behavioural Design" 0

Watch Steve Baty’s “A Model of Behavioural Design” talk at Interaction’14 | IxDA Conference

This talk will outline the key inputs in a model of Behavioural Design and how those inputs help designers to directly target specific behaviours. It will look at the role of interaction design, behavioural psychology, systems thinking and other tools. And it will propose that a model of design with behaviour as its focus offers a coherent and complete approach to design in a way that is consistent with the goals of client organizations […]