Tagged: Design Strategy

Vijay Chakravarthy 0

Watch “Design for meaningful growth” talk with Vijay Chakravarthy

In this talk at IxDA’s Interaction’19, Vijay Chakravarthy proposes a shift in the kind of research required to operate this framework while making a case for rethinking ideation and implementation. This will require service designers to think ahead of the curve and collaborate with domain experts to implement relevant strategies.

Watch Jon Kolko's "Stories that set Design Strategy" talk 0

Watch Jon Kolko’s “Stories: The way to our heart, and the key to design strategy” talk

In this talk at IxDA’s Interaction’19, Jon Kolko will show you why, when, and how to create stories that set design strategy. You’ll see examples of both successes and failures, learn where these narratives are contextually most relevant and useful, identify the key components that make these stories successful, and gain the ability to form and present a vision of the future to drive product and service strategy.