Tagged: user experience

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Jaime Levy "UX Strategy: Competitive Research and Analysis for Innovative Product"

Watch Jaime Levy’s “UX Strategy: Competitive Research and Analysis for Innovative Product” talk

Jaime Levy talks about how user experience (UX) strategy lies at the intersection of UX design and business strategy. It is a process that should be started first before the design or development of a product begins. It relies on empirical, lightweight tactics for pushing cross-functional teams toward a unique digital solution that customers want […]