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Design Strategy Talks & Workshops User Experience

Beyond the Hype: Bring AI and Human Needs Together with Jobs-to-be-Done

Explore how the Jobs-to-be-Done (JTBD) and AI can transform your product roadmaps from understanding needs to fulfilling them in user-centric ways.

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Design Readings Software

Watch “What happened to ‘simple’ design?” with David Pogue

Products have become overly complicated with an abundance of features, causing frustration among customers. Correspondent David Pogue delves into how simplicity in technology can simplify our complex lives.

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Economics Trend Watching

Living in Germany: Despite discrimination, foreign workers still want to come

Foreign workers in Germany say they have faced more discrimination than anticipated before making the move, a survey revealed. Despite that, the country still seems attractive to many skilled workers.

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Consumer Behavior Economics Trend Watching

Tourism in Germany: The Eltz Castle

DW’s Hannah Hummel asks the owner of the Eltz Castle about life at the back then and now.

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Economics Information Technology Trend Watching

Watch “The Future of Work and AI” on ByDesign TV

Learn how SAP uses Machine Learning to help individuals find and pursue internal opportunities that match their interests and values while meeting the company’s needs.

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Design Readings Software

Watch “Mind the gap: User Centered Design in Large Organizations” with Luke Wroblewski

Learn to deliver user-centered online experiences by aligning business goals with user needs.

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Personal

Self-Portrait: De Post

The Oud Postgebouw in Ghent, located on the Korenmarkt and the Graslei, has been transformed into the ‘De Post’ shopping centre and luxury hotel ‘1898 The Post’. The renovated building retains its industrial character and offers fashion, interior design, beauty, and dining options.

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Trend Watching

2023 Year in Review

In this post, I’m going to reflect on what was on my mind by looking back on some stats of my posts in 2023.

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Economics Trend Watching

Living in Germany: students fare worse than ever in PISA school tests

The PISA 2022 study revealed declining scores for German students in math, reading, and science. The results highlight social disparities and lack of linguistic support for immigrant students.

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Design Strategy Talks & Workshops

Rethinking Innovation for Product Designers with “Jobs to Be Done”

I interviewed Jim Kalbach during SAP’s UX Immersive Week. We discussed how to approach bottom-up innovation – and how AI can support with Jobs to be Done (JTBD).