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Although the Jobs-To-Be-Done framework provides a rich theory for understanding customers, there is little practical guidance on how to use the approach. In this talk at IxDA’s ISA16, Jim Kalbach highlights concrete ways to apply the Jobs-To-Be-Done in your work.
By combining the natural, freestyle experience of pen and paper with the power of system intelligence, SAP Inscribe allows you to explore your data by writing, scribbling, or drawing commands. You can drill down and refine step-by-step to identify root causes, business challenges and opportunities.
In this talk at UX London 2017, Jeff and Josh show how teams at large companies and startups are combining modern lean and agile tactics with service design methods to create and deliver new digital products—faster, with less risk, and with better customer outcomes than ever before.
This is a set of tools for critical thinking that has continued to develop since Sagan’s death, 22 years ago. Here, skeptic and science writer Michael Shermer explains key lessons from Sagan, and from his own college freshman course ‘Skepticism 101’, where teaches students ten basic questions that will help them debunk untruths, and call out baloney when they see it […]
This is the first of a series of videos I’ll be posting about my experience of sitting in the jury of the IxDA’s 2016 Interaction Awards, as well as to reflect on some of the categories winners. During the 2016 jury weekend gathering — which was hosted in November 2015 by SVA’s MFA in IxD program — myself and the other jurors sat down with the Interaction Awards co-chairs MJ Broadbent and Thomas Kueber and shared some insights and perspectives on the field of interaction design today […]
Roger Martin discusses how design can help business. He speaks at the Milken Institute Global Conference 2015 on “Market Makers”
Congratulations to the 2016 Interaction Awards finalists, all of whom will be celebrated in March during Interaction16 in Helsinki, Finland
Tom Wujec loves asking people and teams to draw how they make toast, because the process reveals unexpected truths about how we can solve our biggest, most complicated problems at work […]
Here is an oldie-but-goodie talk Jared Spool did on building a winning UX Strategy from the Kano Model at the Delight Conference […]
Many of us hope to change the world—or another person’s perspective—with the things we make. In this talk John Maeda explores how Rhode Island School of Design (RISD)’s critical making (back when he was still President of that School) helps bring us closer to these aspirations.
