Categories
Economics Trend Watching

Economy in Brazil: study shows market growth for vehicle tracking and fleet management

2012, the Brazilian market for vehicle tracking and fleet management handled R$ 1.5 billion and peaked at 1.94 million devices operating in the national fleet. Also according to the study, 39% of companies that already employ tracking solutions aim to increase their investment in 2014 […]

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Information Technology Trend Watching

Information Technology in Brazil: cloud computing is expected to move US$ 798 million in 2015

The cloud computing sector generated US$ 257 million in Brazil in 2013, and can reach US$ 798 million in 2015, according to the IDC […]

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Design Readings

Watch Jan Moorman’s “Measuring User Delight using the Kano Methodology” talk at Interaction’13 | IxDA Conference

Attendees will learn why and how this methodology can be harnessed in design strategy decisions. The Kano methodology was initially adopted by operations researchers, who added statistical rigor to the question pair results analysis. Product managers have leveraged aspects of the Kano approach in Quality Function Deployment (QFD). More recently, this methodology has been used by Agile teams and in market research […]

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Consumer Behavior Trend Watching

Consumer Behavior in Brazil: Sale of tablets increased 164% in Q1/2013

The sale of tablets in the country in the first quarter of 2013 increased 164% compared with the same period in 2012, reaching 1.3 million devices sold, according to a study by IDC Brazil released recently: in the first quarter of 2012, 493,000 tablets were sold […]

Categories
Consumer Behavior Trend Watching

Consumer Behavior in Brazil: iPad mini is the world’s most expensive

Released recently, the iPad Mini in Brazil has the highest value among all the official channels of the Apple Store. According to IT Data Consulting, the difference between the value of imports and sales is 115% […]

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Consumer Behavior Trend Watching

Consumer Behavior in Brazil: Crisis boosts advancement of aviation

Brazil is experiencing one of its best moments in the aviation industry, and today the country with the second largest fleet of jets, behind only the United States and the third most produced aircraft of this type. Ahead of Embraer (a Brazilian local manufacturer), are only the American Cessna and Canadian Bombardier. The good performance is due in large part to the international crisis started in 2008, which created a favorable environment for the purchase of these aircraft in other countries, and the growth of emerging […]

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Consumer Behavior Information Technology Trend Watching

Consumer Behavior in Brazil: Sales of tablet computers grows 171% in 2012

3.1 million tablet computers were sold in Brazil in 2012, an increase of 171% compared to the previous year, when they sold 1.1 million units, according to a study released by IDC […]

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China Consumer Behavior Economics Information Technology Trend Watching

Chinese People and Their Mobile Phones: E-commerce is going mobile

Chinese retailers are paying close attention to the mobile commerce sector in the country’s large cities, and experts said the development of mobile commerce will depend on the Internet environment in China […]

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China Consumer Behavior Economics Information Technology Trend Watching

Chinese People and Their Mobile Phones: Smartphones making rapid headway in cities

About 35 percent of urban Chinese use smartphones, the third-highest level in the world, a survey has found […]

Categories
China Consumer Behavior Economics Innovation Software Trend Watching

Intellectual Property: Shanzhai Phones’ Declining Popularity in China

The word shanzhai has several meanings. Originally it meant a fortified mountain village, but these days it mainly refers to small, illegal factories that churn out copies of famous-brand mobile phones. In the era of relatively simple 2G phones, the industry was huge, but now everyone wants a fancy 3G smartphone, and they’re a bit too hard to fake, leaving an uncertain future for this hidden industry […]