This talk is aimed at anyone who is looking for practical ways to bridge the gaps between traditional research and agile practices by focussing on activities that hold common value for both […]
Tag: IA Summit 2013
Getting people to share can help you spread a particular message, create a community around a topic, and even drive conversion, but first you have to help clients understand the importance of share-worthy content and design a situation that truly encourages sharing. This session examines the main psychological motivations that drive people to share and provides guidelines for creating inspired sharing frameworks […]
Why was it worth one company spending $350,000 to shave a second off an interaction? Should you do the same?
This talk suggests that we not start from the perspective of the device, the content or the software; rather we should start with understanding how people perceive their whole environment […]
This session provides good rules of thumb that will help you with future field studies and prepare you for the types of situations you might find yourself in […]
In this session, Stephen P. Anderson shares tips that have helped him cut through the noise of requests and requirements by reframing the design problem by seeing a problem from different perspectives […]