Tagged: Information Architect

Watch Jim Kalbach's "Human Factors in Innovation: Designing for Adoption" talk 0

Watch Jim Kalbach’s “Designing for Adoption” talk

The ultimate goal of innovation is user adoption: we want people to actually use the things we create in a way that impacts their lives. But building the better mouse trap guarantees nothing. In fact, history shows it’s not the whiz-bang of technology but rather human factors that matter in the end. In this talk, Jim will look at some specific design-related considerations in successful innovation […]

Angel Anderson's "Why We Share: Communicating Social Engagement" 0

Listen to Angel Anderson’s “Why We Share: Communicating Social Engagement” talk at IA Summit 2013

Getting people to share can help you spread a particular message, create a community around a topic, and even drive conversion, but first you have to help clients understand the importance of share-worthy content and design a situation that truly encourages sharing. This session examines the main psychological motivations that drive people to share and provides guidelines for creating inspired sharing frameworks […]

Stephen P Anderson's “Stop Doing What You’re Told!” (Reframing the Design Problem) 0

Listen to Stephen P Anderson’s “Stop Doing What You’re Told!” (Reframing the Design Problem) talk at IA Summit 2013

In this session, Stephen P. Anderson shares tips that have helped him cut through the noise of requests and requirements, to focus on the real problem(s) to be solved. Specifically, you’ll pick up ways to see a problem from different perspectives, ways to ask why, how to draw upon seemingly unrelated experiences, how to separate real from perceived constraints, and most importantly, ways to keep yourself in check […]