Categories
Design Innovation Readings

Watch Jim Kalbach’s “Designing for Adoption” talk

The ultimate goal of innovation is user adoption: we want people to actually use the things we create in a way that impacts their lives. But building the better mouse trap guarantees nothing. In fact, history shows it’s not the whiz-bang of technology but rather human factors that matter in the end. In this talk, Jim will look at some specific design-related considerations in successful innovation […]

The ultimate goal of innovation is user adoption: we want people to actually use the things we create in a way that impacts their lives. But building the better mouse trap guarantees nothing. In fact, history shows it’s not the whiz-bang of technology but rather human factors that matter in the end.

Human Factors in Innovation: Designing for Adoption from Jim Kalbach

This is where UX designers come in. Through empathy and understanding of people’s needs and perceptions, we can increase the rate of adoption. In this talk, Jim will look at some specific design-related considerations in successful innovation.

Jim Kalbach is Principal UX Designer with Citrix Online. He holds a degree in library and information science from Rutgers University, as well as a Master’s degree in music theory and composition.

Jim is an active speaker and instructor on user experience, usability, and information architecture. He helped found local UX groups in Hamburg, as well as organize conferences in Germany and Europe. Jim is the author of the book Designing Web Navigation (O’Reilly, August 2007). He blogs at experiencinginformation.com.

via UX Brighton 2012.

By Itamar Medeiros

I'm a Strategist, Branding Specialist, Experience Designer, Speaker, and Workshop Facilitator based in Germany, where I work as Director of Design Strategy and Systems at SAP and visiting lecturer at Köln International School of Design of the Cologne University of Applied Sciences.

Working in the Information Technology industry since 1998, I've helped truly global companies in several countries (Brazil, China, Germany, The Netherlands, Poland, The United Arab Emirates, United States, Hong Kong) create great user experience through advocating Design and Innovation principles.

During my 7 years in China, I've promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.