Learn how Jobs to be Done (JTBD) work as an “exchange” currency between designers, business stakeholders and technology people.
Tag: User Research
Testing Business Ideas throughly, regardless of how great they may seem in theory, is a way to mitigate risks of your viability hypothesis being wrong.
In this post, I’ll talk about how can we facilitate pivot and risk mitigation discussions while pursuing ideas and/or approaches, what methods, tools or techniques are available for pivot and risk mitigation, and what signals we need capture in order to know if we should Persevere, Pivot or Stop.
In this post, I’ll focus on how to help teams with facilitating investment discussions by finding ways to remove (or at least reduce) subjectivity when we compare, contrast, or debate the value ideas, approaches, solutions to justify the investment on them.
Learn about quantifying and qualifying strategy as we make a case for a set of tools that helps teams find objective ways to value design.
In this post we talk about how designers and strategists can respond, prod, encourage, guide, coach and teach as they guide individuals and groups to make good decisions that are critical in the business.
Let’s talk about the importance of vision for creating shared understanding around why are we bringing a product to market in the first place.
In this post, I’ll make the case for the need of incorporating storytelling in your facilitation toolset for better idea generation, discussing design, and creating shared understanding.
In this post, I’ll talk about some of the visual thinking techniques that can be drawn from design thinking, data analytics, system thinking, game storming, and lean start-up.
In this talk, Steve Portigal explains how to do great research for non-researchers, and tells us how to be more effective in the three main elements of research: planning research, conducting research, and acting on research.