Consumer Behavior Information Technology Trend Watching

Internet in Brazil: E-commerce grows 28% in 2013

According to Nielsen data Ibope, the set of classified sites and auction, which includes services such OLX, Bom Negócio and — the most popular of them in Brazil — Mercado Livre, reached an audience of 19 million unique users in February 2014. This represents 59% of the total audience of the category of e-commerce in Brazil […]

Talks & Workshops User Experience

Designing Interactions / Experiences: The Design of Experiences

This is the 5th (fifth) lecture of the “Designing Interactions / Experiences” module I’m teaching at Köln International School of Design of the Cologne University of Applied Sciences, which I’m honored to give by invitation of Professor Philipp Heidkamp. In this lecture, we discuss the different design artifacts typically produced during the ideation stage […]

Economics Information Technology Trend Watching

Internet in Brazil: Active Internet users grew 14% year-on-year

The number of active Internet users in Brazil in September 2011 was 46,300,000, an increase of 14% over the same month last year. With the new number, Brazil beats Germany, France and the UK in number of active users at home or at work. The Brazil ranks third in the list of countries that monitor the internet using the same methodology […]

China Consumer Behavior Economics Trend Watching

Advertising in China: Ad Spend Soars 15% to $47.4 Billion

China’s economy maintained its fast pace of growth as GDP soared by 11.2% during the first half of 2010 to an estimated RMB 17.28 trillion ($2.6 trillion), according to Nielsen Company […]


Living in China: “Feeling tired” biggest complaint of Shanghai office workers

Feeling tired is the top complaint of local office workers, followed by worries over their jobs and emotional problems, according to an online survey. Covering 405 employees aged between 25 and 40 in Shanghai earning over 5,000 yuan (US$731) a month, the survey is the first in the city to study office workers’ lives and barriers to their satisfaction, said the organizers, consultant Nielsen Company (Shanghai) Ltd and the local branch of Cerebos, producer of BRAND’S health products […]

Design Innovation Inspiration

Don Norman’s “The three ways that good design makes you happy” talk at TED

In this talk from 2003, design critic Don Norman turns his incisive eye toward beauty, fun, pleasure and emotion, as he looks at design that makes people happy […]

China Trend Watching

Advertising in China: launches amount to 36 billion U.S. dollars in first half/2008

In the first half of 2008, China’s total advertising launch reached 244.9 billion yuan (over 36 billion U.S. dollars) , an increase of 17% compared with the same period last year, according to well-known global media and information group Nielsen latest report of ad information services, Xinhua News reported. Among the three types of major media Nielsen monitored, television continued to lead with 83% of the advertising market share, a total of 204 billion yuan; and print media advertising made progress with an increase of 14 percent. Among them, newspapers and magazine ads amounted to 36 billion and 5 billion yuan […]

China Consumer Behavior

China, Socialism & Consumer Behavior: Coca-Cola most recognized Olympic Games sponsor

How time changes: the latest survey from Nielsen during the Beijing 2008 Olympic Games shows that among all the sponsors, the Coca-Cola Company had the highest consumer awareness, but only ranked third in advertising costs. According to statistics, the Coca-Cola supplied 25 million bottles of Coca-Cola daily to Beijing’s Olympic venues, exceeding the 20 million bottles in the Athens Games…

China Consumer Behavior Information Technology Trend Watching

Internet in China: Chinese market overtakes U.S. as top Web market

China has surpassed the United States to become the world’s largest Internet market by number of users, a research firm said on recently. The estimate by Beijing-based BDA was based on data from China Internet Network Information Center (CNNIC) which indicated that the country’s Internet users totaled 210 million at end-2007. Nielsen/NetRatings put the United States Web population at 216 million for the same period, BDA said […]

China Information Technology Trend Watching

China’s 2007 online ad market may exceed 1.3 Billion US Dollars

China’s online advertising market is likely to exceed ten billion yuan (1.3 billion U.S. dollars) this year, a research report said. The figure represents a 114.6 percent increase from the 4.66 billion yuan of last year. In October, the nation’s online advertising revenues hit 870 million yuan, lifting the market size to 7.5 billion yuan in the first ten months, according to the report from Nielsen, a leading global information and media company. The growth rate of China’s online advertising, one of the most successful business models for Internet firms, was higher than that of broadcasting advertising and magazine advertising…