What motivates us to work? Contrary to conventional wisdom, it isn’t just money. But it’s not exactly joy either. It seems that most of us thrive by making constant progress and feeling a sense of purpose. Behavioral economist Dan Ariely, the author of Predictably Irrational, presents two eye-opening experiments that reveal our unexpected and nuanced attitudes toward meaning in our work.
Tagged: behavioral economics
It may seem that big problems require big solutions, but ad man Rory Sutherland says many flashy, expensive fixes are just obscuring better, simpler answers. To illustrate, he uses behavioral economics and hilarious examples....
Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counter-intuitive (and sometimes shocking) research findings to show how we’re not as rational as we think when we make decisions […]
“Built For Conversation: The Interaction Design of Social Media”, Will Evans’ talk at NYC IxDA Face-to-Face meeting
Social Media Networks, because they are built on the collective participation of individuals, can only be effectively guided by means of a researched and learned examination of social psychology. In this presentation, Will Evans discuss design patterns in social media site architecture and their impact on human behavior, and why interaction designers engaged in building social networking ecosystems must leverage sociology, social network analysis, and behavioral economics to ensure their social media site is Built for Conversation.