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Consumer Behavior Trend Watching

Living in Germany: foods that are tastier than they sound

You can argue about just how tasty German cuisine is. But these dishes have such quirky names, you just have to sink your teeth into them. Here’s a look at our favorite 10 unusually named dishes that are tastier than they sound […]

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Consumer Behavior Trend Watching

Living in Germany: the best chocolates ranked

What do the best chocolates taste like? A German consumer foundation put 25 milk chocolate brands — including Milka, Lindt and Merci – through rigorous testing and tasting […]

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Consumer Behavior Economics Trend Watching

Living in Germany: hiking as a national pastime

Hiking, or Wandern in German, is the most popular outdoor activity in the country, with 68 percent of Germans every year hitting an extensive 200,000-kilometer (125,000-mile) trail network. In all, Germans hike 370 million times per year, spend €7.8 billion ($9.3 billion) every year for hiking trips (plus another €3.7 billion on gear), and 58 percent of that on gastronomy […]