Since a lot of my recent work involved designing productivity-oriented applications, I’ve used several different ethnographic research methods for user research, including contextual inquiry studies to build up mental models and workflows.
People, Tools, Process & Artifacts

In the contextual inquiry method, the researcher watches users do their own work tasks and discusses any artifacts they generate or use with them. In addition, the researcher gathers detailed re-tellings of specific past events when they are relevant to the project focus. In the example below, we were shadowing a field crew of an Electric Distribution Utility Company to understand the use of artifacts and the interrelationship of personas in the Utility Design domain.
Work Models, Artifacts and System Objects
Through the interpretation of design insights generated during contextual inquiries, we can create a work model helps us develop:
- A shared understanding of the user-data;
- A shared language for the design team;
- An easily understandable deliverable for communication outside the design team;
- A visual representation of the user data

In the example below, we were looking for opportunities to map real world objects and system objects in the Utility Design domain.
Design Insights and Interpretation
Processing customer visits data can be done in many different ways. The method I’ve usually worked with team is through the traditional affinity diagram technique. In the example below, we were trying to extract mental models related to the Utility Design domain:

7 replies on “User Research”
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[…] does not need to be complex or foreboding. There is a case for intuition, a case for qualitative user research, a case for quantitative research, and a case for synthesis. And there is even room for […]
[…] probably asking yourself “where these values come from?” That’s where User Research comes in handy: once you’ve got the List of Use Cases, you go back to your users and probe […]
[…] does not need to be complex or foreboding. There is a case for intuition, a case for qualitative user research, a case for quantitative research, and a case for synthesis. And there is even room for […]