David Bland shows how to use Assumptions Mapping to help teams refocus their experimentation efforts on what matters, instead of being distracted by what’s easy.
Tag: Lean
In this talk at UX London 2017, Jeff and Josh show how teams at large companies and startups are combining modern lean and agile tactics with service design methods to create and deliver new digital products—faster, with less risk, and with better customer outcomes than ever before.
In his talk at Google I/O 2014, Tomer Sharon inspires developers to implement valid and reliable ways to answer their most burning questions. It’ll help them validate or invalidate their assumptions on their own—cheaply, and quickly, by using simple user research techniques with a main goal in mind: developing apps people need, want, and enjoy […]
The Experience Sampling Method is a simple research technique for uncovering user needs. In a typical Experience Sampling method, research participants are interrupted several times a day to note their experience in real time. In his talk during The LeanUX Conference, researcher Tomer Sharon demonstrates the method, describe how it has been applied at Google Search, and provide a short, practical how-to guide […]
In this talk, Josh Seiden introduce you to the key ideas of Lean Startup, talk about the amazing opportunities for designers this movement presents, and share case studies of how he and his partners have used the techniques of Lean Startup as the foundation of their design studio […]
Slides from a talk by Josh Seiden and John Halloran at the Agile Experience Meetup in NYC, OCt 17, 2011. This is a first version of the talk that presents high-level concepts and UX strategy work for replacing requirements with hypotheses […]