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Design Strategy Talks & Workshops User Experience

Becoming a Design Strategist

In this post I’ll reflect on some of the challenges that designers face in while designing in new and complex environments, raise the awareness about how unprepared designers are if they are not able to understand and influence strategy, advocate for a new role called Design Strategist, and propose a minimum set of skills required for becoming a Design Strategist.

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Inspiration

Watch Simon Sinek’s “If You Don’t Understand People, You Don’t Understand Business” talk

In this wide-ranging talk, ethnographer and leadership expert Simon Sinek discusses the importance of trust, authenticity, and meaning. Sinek argues that as individuals and companies, everything that we say and do is a symbol of who we are. And it is only when we communicate our beliefs authentically that we can attract others to our cause, and form the bonds that will empower us to achieve truly great things […]