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Consumer Behavior Trend Watching

Consumer Behavior in Brazil: middle class in slums rises from 33% to 65% in 10 years

According to one of those responsible for research, Renato Meirelles, president of Data Popular, a research institute that has existed for 12 years focused in classes C and D, 94% of residents of Brazilian slums say they are happy, nearly the same level of Brazilians in general, which is 95% […]

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Consumer Behavior Trend Watching

Consumer Behavior in Brazil: Crisis boosts advancement of aviation

Brazil is experiencing one of its best moments in the aviation industry, and today the country with the second largest fleet of jets, behind only the United States and the third most produced aircraft of this type. Ahead of Embraer (a Brazilian local manufacturer), are only the American Cessna and Canadian Bombardier. The good performance is due in large part to the international crisis started in 2008, which created a favorable environment for the purchase of these aircraft in other countries, and the growth of emerging […]

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Consumer Behavior Information Technology Trend Watching

Mobile Devices in Brazil: Government reduces taxes on smartphones

A decree signed by President Dilma Rousseff and published on Tuesday (9) reduces to zero the PIS and COFINS on the sale of so-called smartphones, cell phones with internet access, costing up to R$ 1,500 (around US $ 760.00) and are produced in Brazil. Together, the two taxes had a rate of 9.25% […]

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Economics Trend Watching

Consumer Behavior in Brazil: Number of billionaires expected to grow 157% in 10 years, study says

Brazil had 53 billionaires in 2012. In 2022, there will be 136, according to the annual survey provides Wealth Report, released recently by consultancy Knight Frank. The growth in the number of billionaires expected for Brazil, 157%, is the worlds third largest, behind China 214% and Indonesia 190%.Currently, the country with the most billionaires are the United States, with 543 people – a number that will rise to 1101 in ten years. Second on the list today is China, with 154 billionaires, and the third is with Germany and the UK – both have 149 billionaires […]

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Economics Trend Watching

Doing Business in Brazil: Official guide advises Britons on Brazilian Culture

The recommendations and observations such as avoid talking about Poverty and Argentina come from the UK Trade and Investment Agency (UKTI) and were included in an official guide published to help British entrepreneurs who is planning on doing business in Brazil […]

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Consumer Behavior Economics Trend Watching

Consumer Behavior in Brazil: Nearly 80% of new members of the middle class are of African descent

Nearly 80% of new members of the middle class in Brazil are of African descent, according to research from the Strategic Affairs Secretariat (SAE) of the Presidency. The data was released on recently during a ceremony at Planalto Palace in Brasilia […]

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China Consumer Behavior Economics Trend Watching

China, Socialism & Consumer Behavior: Chinese middle class to fuel global luxury spending

Millions of consumers entering the middle class in China will help to hold the pace of growth in global luxury spending at 10 percent annually for the next four years despite a slowing economy […]

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Design Innovation Readings

Watch Sir Ken Robinson’s “Bring on the learning revolution!” talk on TED

In this poignant, funny follow-up to his fabled 2006 talk, Sir Ken Robinson makes the case for a radical shift from standardized schools to personalized learning — creating conditions where kids’ natural talents can flourish […]

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China Information Technology Trend Watching

Information Technology in China: Smart City plans for Shanghai

Can you imagine such a “smart city” life? It can become a possibility in Shanghai as early as 2015. Presently, the system to build a smart city is having a trial operation in suburban Minhang District and gradually it will cover the whole city, Shanghai city officials revealed recently […]

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Consumer Behavior Economics Trend Watching

Internet in Brazil: Half of the population is included in the digital world, says survey

More than half of the population is included in the digital world, according to a survey of the Getulio Vargas Foundation, which puts Brazil near the world average […]