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Design Innovation Readings

Dieter Rams’ “Less is More” interview for Gestalten TV

How to introduce one of the most influential designers of the 20th century – one whose clear visual language has not only defined product design for decades, but also our fundamental understanding of design’s potential and function? We’re guessing our Less and More: The Design Ethos of Dieter Rams book, this video podcast interview, and the exhibition at London’s Design Museum is a good start […]

Categories
Design Innovation

Dieter Rams’ “Principles of Good Design”

Mark Adams, Managing Director of Vitsoe, discusses Dieter Ram’s 10 principles of good design during CoolHunting’s visit to Vitsoe headquarters in London […]