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Design Innovation

Measuring “Design Innovation”

People love trying to measure and quantify things, because then the incomprehensible seems like it makes sense. Psychologists try to measure anger; dating websites try to boil ethereal qualities into ‘match’ numbers; and now Roberto Verganti and Claudio Dell’Era, researchers at Italy’s Politecnico di Milano, are trying to measure ‘design innovation.’ So what did they find?

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Design Information Technology Software

Autodesk Splits 3ds Max 2009 For Games, Designers

Autodesk has announced that with the forthcoming release of 3ds Max, it will be splitting the release into two products, 3ds Max 2009 Entertainment, for game and movie producers, and 3ds Max Design 2009, for architects, designers and visualization specialists. Both versions will offer new rendering capabilities and improved interoperability with other products like Revit, as well as additional time-saving animation and mapping workflow tools […]

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Design Innovation Readings Software

Super Bowl XLII: Digital Artists Tackle Commercials With Autodesk Solutions

More than 30 Super Bowl XLII TV commercials for Bridgestone, Budweiser, Coca-Cola, FedEx and other advertisers were created using Autodesk, Inc. technology. Autodesk’s visual effects, editing/ finishing and 3D modeling, animation and rendering software were used to deliver computer-generated imagery, including digital animals and environments. ‘With a viewership of over 97 million people, this year’s Super Bowl commercials have exceeded expectations and delivered the inspired entertainment we look forward to year after year,’ said Karim Salabi, Autodesk Media & Entertainment vice president of marketing…

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Design Innovation Readings Software

Autodesk Wins the National Television Academy Awards for 3ds Max and Maya

Autodesk announced today that its Autodesk 3ds Max software and Autodesk Maya software for 3D modeling, animation and rendering have won Technology and Engineering Awards from the National Academy of Television Arts & Sciences, in the Gaming Category of Visual Digital Content Creation Tools and Their Impact. Now in its fourth year, this category award recognizes pioneering efforts and breakthroughs in the gaming world […]

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China Design Information Technology Trend Watching

What does experience design have to do with sustainability?

Not being industrial designers, we generally aren’t qualified to address product life-cycle issues such as materials & processes or transportation logistics in any meaningful way. But perhaps we can bring a new perspective to the sustainability conversation that other disciplines haven’t yet considered. Experience is closely tied to sustainable behavior: People act un-sustainably because it’s often much easier or results in a better experience than doing otherwise…

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China Design Economics

China handles 60,000 IPR infringement cases in past 5 years

China’s industry and commerce authorities have handled more than 60,000 intellectual property rights infringement cases amid stepped-up efforts in IPR protection after its entry into the World Trade Organization, according to a senior official. From 2002 through the first half of this year, the country’s industry and commerce departments at all levels have dealt with 60,203 IPR infringement cases valued at 1.4 billion yuan (186 million U.S. dollars), said Li Wenzhang, deputy director of the fair trade bureau of the State Administration of Industry and Commerce (SAIC)

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China Design Economics Innovation

China Needs More Intellectual Property Rights Experts

China is facing a damaging shortfall in the numbers of professionals working in the field of intellectual property rights, leading academics claim: a Forum on Intellectual Property Rights(IPR) in Higher Education heard that China will need the skills of between 55,000 and 60,000 experts in the field by 2010. The claim came from Professor Zheng Shengli, dean of the IPR School at Peking University, in his latest research on the IPR profession…

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Design Readings

Chinese Calligraphy: Typography, Design & Illustration

Nowadays, Calligraphy has become a symbol of erudition, and has a strong influence on Chinese design. I’d dare to say that, with its strong repetition and reproduction practice drills, Calligraphy has modeled the Chinese world view […]