Internet in China: Chinese Social Media Use Surpasses U.S.

Social media isn’t just taking flight in the U.S. A recent research from Netpop examines the social networking environment in China and finds that 92% of the 243 million broadband consumers in China (224 million) ages 13+ contribute to social media. This is compared with only 76% of the American broadband population

Furthermore, 41 million of them are contributing content online through six or more activities (uploading photos, publishing blogs, posting ratings/reviews, etc.). These heavies are connecting with an average of 84 people in a typical week. As in the U.S., the news they choose to share can change the marketplace overnight with such scale that companies must tune in and be in a position to react quickly and decisively

via Netpop Highlights: Netpop | Connect China | Netpop Research.

Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Lead Product Design Strategist at SAP and promotes User Experience Design as visiting lecturer at Köln International School of Design. Working in the Information Technology industry since 1998, Itamar Medeiros has helped truly global companies in several countries (Argentina, Brazil, China, Germany, Hong Kong, India, Mexico, The Netherlands, Poland, United Arab Emirates, United States) create great user experience through advocating Design and Innovation principles. During his 7 years in China, he championed the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai

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