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Design Thinking Talks & Workshops

Design Thinking: Discovery

This is the Discovery session of the Design Thinking Process, as part of the DESIGN THINKING module at Lasalle College, Monterey (Mexico), which I’m honored to give by invitation of my good friend Jorge Otero:

This is the Discovery session of the Design Thinking Process, as part of the DESIGN THINKING module at Lasalle College, Monterey (Mexico), which I’m honored to give by invitation of my good friend Jorge Otero:

 

Learning Objectives

You will learn how to prepare for the research needed for the discovery stage of the design thinking process;

 

Outline

  • The Discovery Phase
  • Understand the Design Challenge
  • Define Your Audience
  • Prepare for Research
  • Contextual Inquiry

 

Slideshow

Design Thinking: Discovery from Itamar Medeiros

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Lead Product Design Strategist at SAP and promotes User Experience Design as visiting lecturer at Köln International School of Design. Working in the Information Technology industry since 1998, Itamar Medeiros has helped truly global companies in several countries (Argentina, Brazil, China, Germany, Hong Kong, India, Mexico, The Netherlands, Poland, United Arab Emirates, United States) create great user experience through advocating Design and Innovation principles. During his 7 years in China, he championed the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai

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