Design Thinking: Discovery

This is the Discovery session of the Design Thinking Process, as part of the DESIGN THINKING module at Lasalle College, Monterey (Mexico), which I’m honored to give by invitation of my good friend Jorge Otero:

 

Learning Objectives

You will learn how to prepare for the research needed for the discovery stage of the design thinking process;

 

Outline

  • The Discovery Phase
  • Understand the Design Challenge
  • Define Your Audience
  • Prepare for Research
  • Contextual Inquiry

 

Slideshow

Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Lead Product Design Strategist at SAP and promotes User Experience Design as visiting lecturer at Köln International School of Design. Working in the Information Technology industry since 1998, Itamar Medeiros has helped truly global companies in several countries (Argentina, Brazil, China, Germany, Hong Kong, India, Mexico, The Netherlands, Poland, United Arab Emirates, United States) create great user experience through advocating Design and Innovation principles. During his 7 years in China, he championed the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai

3 Responses

  1. August 29, 2013

    […] I’ve used several different ethnographic research methods for user research, including contextual inquiry studies to build up mental models and […]

  2. August 30, 2013

    […] Design Brief document can be one of the deliverables of a User Experience Team’s Discovery phase. The intent of Discovery is to research and describe the problems and challenges that need to be […]

  3. September 8, 2013

    […] I’ve used several different ethnographic research methods for user research, including contextual inquiry studies to build up mental models and […]

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