Information Technology in Brazil: PC sales sets record and Brazil moves up to 3rd place in the world ranking, says IDC

A study released by IDC recently shows that Brazil was the third ranking position in the global computer market. Between April and June of 2011, the country sold 95,000 PCs, more than Japan and was only behind China and the United States, which occupy the first and second place.

In this period, Brazil has sold 3.86 million computers – 48.5% and 51.5% were desktops, notebooks. In this scenario, 69.5% were for the domestic segment, 25.8% to 4.7% and corporate and government and education. “You never sold as much computer in a single quarter in Brazil,” said José Martin Juacida, market analyst at IDC, in a statement.

Comparing the first with the second quarter, notebook sales grew 10.5%, according Juacida. “In comparison with the same period of 2010, sales performance is up to 27% higher,” he added. The previous record of computer sales in Brazil, according to IDC, was recorded in the first quarter of 2011, when Brazil sold more than 3.6 million computers – were 50.5% and 49.5% of notebooks, desktops.

via Brasil bate recorde e assume 3º lugar no ranking mundial de PCs, diz IDC | globo.com

Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Lead Product Design Strategist at SAP and promotes User Experience Design as visiting lecturer at Köln International School of Design. Working in the Information Technology industry since 1998, Itamar Medeiros has helped truly global companies in several countries (Argentina, Brazil, China, Germany, Hong Kong, India, Mexico, The Netherlands, Poland, United Arab Emirates, United States) create great user experience through advocating Design and Innovation principles. During his 7 years in China, he championed the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.