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Autodesk Augmented Reality technology gets highlighted at Brazilian Globo Network

Eddy Kuo and Brian Pene have produced this Augmented Reality prototype, working for adding 3D computer models to real world scenes at Autodesk’s Customer Briefing Center at One Market in San Francisco. Now, Gonzalo Martinez speaks to Jornal da Globo — the late night news show broadcast by Brazilian Globo Network — about some of the commercial applications of this technology […]

and have produced this Augmented Reality prototype, working for adding 3D models to real world scenes at Autodesk’s at One Market in San Francisco. Now, Gonzalo Martinez speaks to Jornal da Globo — the late night news show broadcast by Brazilian Globo Network — about some of the commercial applications of this technology.

Original Broadcast [ IN PORTUGUESE ]
English version [ via GOOGLE TRANSLATE ]

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Director of Design Strategy at SAP.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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