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John Wooden’s “Coaching for people, not points” talk at TED

With profound simplicity, Coach John Wooden redefines success and urges us all to pursue the best in ourselves. In this inspiring talk he shares the advice he gave his players at UCLA, quotes poetry and remembers his father’s wisdom […]

With profound simplicity, Coach John Wooden redefines success and urges us all to pursue the best in ourselves. In this inspiring talk he shares the advice he gave his players at UCLA, quotes poetry and remembers his father’s wisdom.

Born in 1910, Coach John Wooden is the first person to be inducted into the Basketball Hall of Fame both as a player and coach, while ESPN ranks him as the greatest coach of all time, across all sports. In his 40 years at UCLA, he has mentored legends such as Bill Walton and Kareem Abdul-Jabbar. His career has been illustrious to say the least, and he has created a model, the Pyramid of Success, and authored several books to impart his insight on achievement to others.

Coach wanted his players to be victors in life and not just on the court, so he treated them as an extended family and emphasized that winning was more than scoring. Indeed, most of his inspiring theories were born from conversations with his father, as a boy on their farm in Indiana. One that sums up his ideology quite well is his often quoted definition of success: “Success is peace of mind which is a direct result of self-satisfaction in knowing you made the effort to become the best that you are capable of becoming.”

By Itamar Medeiros

I'm a Strategist, Branding Specialist, Experience Designer, Speaker, and Workshop Facilitator based in Germany, where I work as Director of Design Strategy and Systems at SAP and visiting lecturer at Köln International School of Design of the Cologne University of Applied Sciences.

Working in the Information Technology industry since 1998, I've helped truly global companies in several countries (Brazil, China, Germany, The Netherlands, Poland, The United Arab Emirates, United States, Hong Kong) create great user experience through advocating Design and Innovation principles.

During my 7 years in China, I've promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

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