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Design Innovation

Experience it before it’s real: Rapid Prototyping

Modeling software lets designers create everything from Michelangelo’s David to shock absorbers. 3D printers deliver a rapid prototype to test designs before they go into production. Jason Medal-Katz, Senior Manager of Autodesk‘s Customer Briefing Center Program, talks to Wired magazine about how 3D printing lets designers send a file to a machine that prints it out using materials like plastic, rubber or metals, and it can make both static items and ones with moving parts…

Modeling software lets designers create everything from Michelangelo’s David to shock absorbers. 3D printers deliver a rapid prototype to test designs before they go into production.

Jason Medal-Katz, Senior Manager of Autodesk‘s Customer Briefing Center Program, talks to Wired magazine about how 3D printing lets designers send a file to a machine that prints it out using materials like plastic, rubber or metals, and it can make both static items and ones with moving parts.

Medal-Katz said rapid prototyping makes designing much more efficient, letting developers see what they’ve made almost instantly compared to older labor- and waste-intensive processes.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Director of Design Strategy at SAP and lecturer of Project Management for UX at the M.Sc. Usability Engineering at the Rhein-Waal University of Applied Sciences .

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

One reply on “Experience it before it’s real: Rapid Prototyping”

[…] unknown wrote an interesting post today on{ design@tive } information design » Blog Archive » Experience it …Here’s a quick excerptCreative Commons License The Experience it before it’s real: Rapid Prototyping by Itamar Medeiros, unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 License. … […]

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