Media in China: Chinese film and TV program exports break 300 million US dollars mark

In 2007, China’s total export volume of film and TV programs broke 2.1 billion yuan mark (nearly 310 million US dollars), according to the information from the 2008 China International Film and TV Programs Exhibition held in Beijing recently.

With the rapid development of China’s economy and day-by-day advancement of the China’s international status in recent years, a large number of excellent film and TV programs featuring ‘Chinese characteristics, Chinese style and Chinese manner’ are being exported in succession.

However, industry insiders also point out that the quantity of Chinese film and TV programs truly entering international markets is still limited.

Firstly, the export scale and its share in international market are too small to tally with China’s status as a trade and cultural power.

Secondly, the level of China’s market operating is lower, and China is still on the weak side when confronting the world competition in the film & TV industry.

Zheng Xize, the international affairs director of South-Korea EBS, said “only by producing interesting programs for audiences and adopting advanced marketing means can cultural products be exported and truly enter the international market.”

Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as Lead Product Design Strategist at SAP and promotes User Experience Design as visiting lecturer at Köln International School of Design. Working in the Information Technology industry since 1998, Itamar Medeiros has helped truly global companies in several countries (Argentina, Brazil, China, Germany, Hong Kong, India, Mexico, The Netherlands, Poland, United Arab Emirates, United States) create great user experience through advocating Design and Innovation principles. During his 7 years in China, he championed the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai

3 Responses

  1. November 27, 2008

    […] { [email protected] } information design » Blog Archive » Media in China … […]

  2. June 2, 2009

    […] Media in China Chinese film and TV program exports break 300 Posted by root 20 hours ago (http://designative.info) In 2007 china total export volume of film and tv programs broke 2 1 billion yuan mark powered by wordpress built on the thematic theme framework Discuss  |  Bury |  News | Media in China Chinese film and TV program exports break 300 […]

  3. June 12, 2009

    […] Media in China Chinese film and TV program exports break 300 Posted by root 9 days ago (http://designative.info) In 2007 china total export volume of film and tv programs broke 2 1 billion yuan mark powered by wordpress built on the thematic theme framework Discuss  |  Bury |  News | Media in China Chinese film and TV program exports break 300 […]

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.